Skip to content

Growth Marketing for Healthcare Brands

We help med spas, telehealth, and wellness brands scale patient acquisition — with compliant creative, high-performance paid media, and conversion-optimized funnels.

Get Started
10+ Years of agency experience
650+ Healthcare clients served
85% Client retention rate
rothorsmscalermdsyaestheticsmedable24hr caresMFPclearchoice dermatologyrothorsmscalermdsyaestheticsmedable24hr caresMFPclearchoice dermatology

Services

Healthcare marketing services built to work together.

Brenton Way connects media, creative, conversion, SEO, analytics, and lifecycle marketing into one operating rhythm, so growth does not depend on disconnected vendors.

Paid media

Patient acquisition campaigns across search, social, retargeting, and high-intent demand channels.

Google Ads Meta Ads TikTok
  • Meta + Google Ads
  • Retargeting
  • Budget pacing

SEO & content

Search strategy, clinical content, and authority-building systems that help qualified patients find and trust the brand.

Google Search Technical SEO Content
  • Healthcare SEO
  • Content strategy
  • Local visibility

Landing pages & CRO

Conversion paths built around the patient journey, from first click to scheduled consult or purchase.

Landing pages CRO HubSpot
  • Landing pages
  • A/B testing
  • Booking flow audits

Lifecycle marketing

Email and SMS programs that improve show rates, follow-up, reactivation, and repeat revenue.

Klaviyo HubSpot Email/SMS
  • Lifecycle flows
  • Segmentation
  • Reactivation

Creative testing

Ad concepts, UGC direction, offer angles, and message testing designed for regulated healthcare categories.

Meta TikTok YouTube
  • Ad concepts
  • UGC direction
  • Offer testing

Analytics & reporting

Tracking, dashboards, and weekly reads that connect spend to booked consults, revenue, and retention.

Google Analytics Dashboards HubSpot
  • Attribution QA
  • KPI dashboards
  • Weekly insights

The Brenton Way standard

Healthcare growth needs more than cheap execution and generic automation.

Brenton Way brings the strategy, execution, compliance awareness, and operating rhythm that healthcare brands need when the market is crowded and every dollar has to prove itself.

01

Senior strategy over cheap execution

We are not trying to be the lowest-cost vendor. Brenton Way is built for healthcare teams that need disciplined testing, stronger decisions, and accountability when CAC moves.

02

Healthcare judgment over AI output

AI can speed up production, but it cannot replace category expertise, creative judgment, compliance awareness, or a strategy that fits the patient journey.

03

Weekly momentum over slow marketing cycles

Our cadence keeps media, creative, conversion, lifecycle, and reporting moving together so the brand keeps learning instead of waiting for another monthly deck.

Healthcare case studies

LivWellness RX LivWellness RX logo
LivWellness RX branded HRT peptide vial hero render
3x Revenue Growth
180%

AOV Increase

22%

Repeat Purchase Rate

Read case study
SmileSet SmileSet logo
SmileSet email reactivation case study cover
$430K+ Attributable Revenue
2.85M

Journey Entrants

99%+

Deliverability

Read case study
Dr. Ohhira's Health
Dr. Ohhira's Health
8X Avg. ROAS
350%

Increase

28%

Engagement

View case study
Medable
Medable
+4K New Monthly LinkedIn Views
+40%

SEO Traffic Increase

+15%

Site Engagement Increase

View case study
LA Reproductive LA Reproductive logo
LA Reproductive - IVF Clinic
+950 Organic Rankings
35%

CVR Rate

-8%

Patient Acquisition Cost

Read case study
BodyTonic BodyTonic logo
BodyTonic - Med Spa
100K Organic Reach
8X

Average ROAS

54%

Site Engagement

Read case study
Family First Family First logo
Family First - Health Platform
+740% Increase in SEO Rankings
18%

Overall Site Conversion

38

Monthly Cold Leads

Read case study
Parfaire Parfaire logo
Parfaire - Med Spa
+2,000 New SEO Keywords
+480%

Increase in SEO Traffic

32%

Site Conversion Rate

Read case study
Couples Learn Couples Learn logo
Couples Learn - Therapy Platform
8X ROAS
180%

Increased ROI

8,000+

New Monthly SEO Traffic

Read case study
Tepe USA Tepe USA logo
TePe USA - Dental Hygiene
330% SEO Traffic Increase
49%

Add to Cart Increase

55%

Site Engagement Rate

Read case study

Become a part of the successful story

Book a Discovery Call

Healthcare brands trust Brenton Way to turn strategy into measurable growth.

G25.0
Clutch5.0

Complete Digital Overhaul That Drove Record-Breaking Lead Generation...

Brenton Way delivered a comprehensive digital strategy that exceeded every KPI we set. From technical SEO fixes to a full content overhaul and targeted paid campaigns, they handled it all seamlessly. The team feels like an extension of our own marketing department. Their proactive approach and deep expertise made all the difference.

5.0
2024-10-03
E
Emily RodriguezCMO, Horizon Health Group
5.2X ROAS

SEO and Content Marketing For Our Staffing and Recruiting Healthcare C...

Brenton Way has been instrumental in transforming our digital presence. Their strategic approach to SEO and content marketing delivered measurable results within the first quarter. The team is responsive, data-driven, and genuinely invested in our growth. They took the time to understand our niche market and crafted campaigns that resonated with our target audience.

5.0
2024-06-15
S
Sarah MitchellVP of Marketing, MedStaff Solutions
3X ROI

How it works

A clear path from first audit to measurable scale.

01

Audit

We map current CAC, funnel gaps, tracking quality, creative performance, and compliance risk.

02

Plan

We turn the findings into a channel roadmap, budget model, offer strategy, and launch calendar.

03

Launch

Campaigns, landing pages, creative, tracking, and nurture flows go live with senior oversight.

04

Scale

Weekly reads guide budget shifts, creative tests, and funnel improvements based on real data.

Every engagement includes a KPI baseline, channel plan, creative test calendar, tracking review, and weekly optimization cadence.

Start with a discovery call

Where we fit

Built for patient-led and health-conscious growth models.

The strategy changes by care model, but the operating principle stays the same: compliant demand generation, better conversion paths, and reporting that shows what is actually moving.

Med spas & aesthetics

We build acquisition systems around high-intent treatments, local demand, and trust-building creative that does not overpromise outcomes. Campaigns typically combine paid social, search, offer testing, and landing pages designed to turn interest into booked consults.

Telehealth brands

We help telehealth teams clarify the offer, lower friction in the intake flow, and scale compliant demand across paid media, SEO, and lifecycle channels. The work is built around CAC, approval rates, consult volume, and retention after the first visit.

Digital health platforms

We translate complex healthcare products into clear acquisition journeys for patients, providers, employers, or partners. That usually means sharper positioning, segmented landing pages, full-funnel tracking, and content that makes the category easier to understand.

Wellness & supplement brands

We create performance programs that balance education, proof, and compliant product claims across search, paid social, email, and conversion pages. The goal is to improve first purchase economics while building repeatable retention and subscription behavior.

Specialty clinics

We help clinics compete in crowded local markets by matching search intent, treatment pages, reviews, and paid acquisition to the patient decision journey. Reporting stays focused on qualified inquiries, booked appointments, and service-line contribution.

Dental & orthodontic practices

We build campaigns around high-value procedures, local visibility, and consult conversion rather than broad awareness. That can include Google Ads, local SEO, review strategy, landing pages, and nurture flows for patients who need more time to decide.

Fertility & reproductive health

We approach sensitive care journeys with careful messaging, clear education, and conversion paths that reduce anxiety before the first inquiry. Campaigns often focus on search intent, informational content, patient stories, and follow-up sequences that support longer decisions.

Mental health & therapy groups

We help practices and platforms connect demand to the right service line while keeping the experience calm, credible, and easy to navigate. The strategy typically blends local SEO, paid search, provider pages, insurance messaging, and appointment funnel optimization.

Senior care & home health

We build marketing around trust, urgency, geography, and the family decision-maker, not just the patient. Programs can include local SEO, paid search, referral-support content, landing pages, and reporting tied to qualified calls or assessments.

Healthcare staffing & B2B health services

We support lead generation where the buyer needs proof, speed, and a clear reason to switch vendors. Campaigns usually combine LinkedIn, search, content, landing pages, and CRM workflows that separate serious opportunities from low-fit inquiries.

Questions

What teams ask before they start.

Our parent agency Brenton Way serves multiple industries, but this division focuses exclusively on healthcare, med spa, telehealth, and wellness brands. This specialization means deeper expertise and better results for your practice.

We offer flexible engagement models based on your growth stage and goals. Typical retainers range from $5,000 to $25,000/month depending on scope, channels, and creative needs. We'll build a custom proposal after understanding your business.

Paid campaigns typically show initial results within 2-4 weeks. Most clients see meaningful ROI improvements within 60-90 days as we optimize targeting, creative, and conversion funnels based on real performance data.

Yes. We produce ad creative in-house — including static designs, motion graphics, short-form video, and UGC. All creative is reviewed for healthcare compliance before launch.

Ready when you are

Build a healthcare growth engine that feels focused, measurable, and easier to run.

Book a discovery call and we will map the first 90 days around your goals, market, and current acquisition constraints.

Book a Discovery Call